Corporate innovation isn't easy.
A great majority of new products fail. There are always a number of internal initiatives that look more promising and easier than innovating.
Innovators must concurrently develop their ideas and advocate for them internally. Ignoring either of these usually leads to failure.
Results can be greatly delayed. It can be tough to cope with the fact that five years of work has led to so little.
Dipping toes—as in, trying to innovate part-time—will have all of the above downsides, with greatly reduced upsides.
For above reasons, it's critical that one approaches corporate innovation with an indomitable intent. Anything less might lead to disappointment.
Just remember that the ultimate goal of innovation is to create value, not bring an idea to life at any cost.
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