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Take the risk

Elucidate and move!

Bruno Pešec
Bruno Pešec
2 min read
Bruno Unfiltered

Here is an important reminder: corporate innovation is about reducing, not eliminating risk. Waiting for that "perfect" and "all-safe" moment is akin to waiting for Godot.

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Reflections on 6 years, 6 months, and 4 days of blogging.
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Bruno Unfiltered is a weekly newsletter bringing you Bruno's latest thoughts on contemporary topics in his signature style. No one and nothing is spared.

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Bruno Pešec

I help business leaders innovate profitably at scale.

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THE INNOVATOR'S ATTITUDE

Volume 5 · Issue 2 · February 2026

The Innovator's Attitude Newsletter