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Inspire change

Tell stories.

Bruno Pešec
Bruno Pešec
— 2 min read
Bruno Unfiltered

You want to see more of certain behaviour?

Praise it in public; point out positive examples; repeat the story:

"I've bumped into Ida this morning while getting coffee. She seemed so energised I couldn't help but ask her what is it all about. She described this new feature her team is working on, and how great it was to have an explicit link between her development and customers' outcome. Frankly speaking, she was so passionate about this work that I felt energised myself! Tove, great job with providing such clarity to your team."

As a leader your words carry significant weight. Use them wisely.

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Bruno Pešec

€1B in new revenue. €28B in new markets. One focus: profitable innovation.

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