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What do innovation strategy and a rock have in common?

Nothing.

Bruno Pešec
Bruno Pešec
— 1 min read
What do innovation strategy and a rock have in common?

Never forget that your strategy is a highly informed assumption.

In other words, you need to continuously challenge and update it based on the market feedback.

Your innovation strategy shouldn't be carved in stone.

Strategic Feedback Loops (© Bruno Pešec, 2020)
Strategic Feedback Loops (© Bruno Pešec, 2020)

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Bruno Pešec

€1B in new revenue. €28B in new markets. One focus: profitable innovation.

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