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Lean Startup

B2B Innovation

Advice from the trenches.

B2B Innovation

On Playing Lean, customer development, and lean startup

A conversation with Mal McCallion of the Growth Execution Podcast.

On Playing Lean, customer development, and lean startup

On entrepreneurship, martial arts, and continuous improvement

A conversation with Deirdre Morrison of The Ambition Incubator podcast.

On entrepreneurship, martial arts, and continuous improvement

Lean Experimentation Guide now available in French

Translated by Youness Yaghcha.

Lean Experimentation Guide now available in French

Taking the Playing Lean experience online

The case of using a board game to teach Lean Startup remotely.

Taking the Playing Lean experience online

On learning from Lean Experiments

Capture, analyse, interpret, decide, document.

On learning from Lean Experiments

Test twice, run once

Practice safe experimentation.

Test twice, run once

Customer development never stops

ABL = Always Be Learning.

Customer development never stops

3 generic steps to test any idea

As easy as pie.

3 generic steps to test any idea

Pivoting in a nutshell

A change in strategy without a change of vision.

Pivoting in a nutshell