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On valuable ideas, innovation systems, and implementation

A conversation with Blessed Igberase of the The Thought Atlas Podcast.

Bruno Pešec
Bruno Pešec
On valuable ideas, innovation systems, and implementation

I've recently discussed innovation, systems, and execution with Blessed Igberase of The Thought Atlas Podcast.

We talked about:

  • why so many innovation efforts fail,
  • what actually makes an idea valuable,
  • how organizations confuse ideas with outcomes,
  • why customer understanding matters so much, and
  • how curiosity and experimentation move innovation forward.

You can listen to the episode here or using the player below:

PodcastInnovationEntrepreneurshipStrategyExperimentation

Bruno Pešec

€1B in new revenue. €28B in new markets. One focus: profitable innovation.

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