Experimentation
Lean Experiment Canvas
A visual tool to guide your lean experimentation.

Theatre of the Absurd
Stretching towards the impossible.

Tips to create a strong value proposition
It's not for you, but for them!

One simple trick to double the value of your business experiments
The secret they've been hiding from you finally revealed.

Annoying survey designs
Please don't lie.

Critical thinking beats crystal balls
Experimentation-driven corporate innovation.
