Skip to content

How to find growth opportunities in your organisation

Countless opportunities, endless possibilities.

Bruno Pešec
Bruno Pešec
1 min read
How to find growth opportunities in your organisation

My position is simple—at any given moment there are at least hundred growth opportunities in your organisation. The question then is, how can you learn to find them?

One is to become aware of the following three strategic gaps:

  • Value gap, the difference between the value proposition—a bundle of products, services, promises, and experiences—you are offering and the value proposition your customer is expecting to receive.
  • Conversion gap, the difference between your existing customers and others in the same market that you haven't yet attracted and converted.
  • Capability gap, the difference between your capabilities to create and deliver value propositions your customers desire.

Above three are always present, and offer countless opportunities. It's your turn now—what might you find in your gaps?

P.S. You can learn more about each gap and how to exploit them in an upcoming webinar on demystifying strategic growth.

StrategyInnovation

Bruno Pešec

I help business leaders innovate profitably at scale.

Comments


Related Posts

Members Public

Juxtaposition

Simple tactics.

Bruno Unfiltered
Members Public

Three key principles for innovation management

Best practices for managing innovation at scale.

Three key principles for innovation management
Members Public

Wednesday Innovation Q&A with Bruno

What metrics should we focus on to measure the performance and potential of our innovations at a program-level and project level?

Wednesday Innovation Q&A with Bruno