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Bruno Pešec

I help business leaders innovate profitably at scale.

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Demolish the echo chamber

I'll pass you the hammer.

Bruno Unfiltered
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Reading notes: Investment opportunities as real options

On viewing strategic decisions as options.

Investment opportunities as real options
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On accounting as innovation enabler

A conversation with Adam Larson of the Count Me In® podcast.

On accounting as innovation enabler
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Words are deeds

Use them wisely.

Bruno Unfiltered
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Reading notes: Risk-Adjusted valuation of R&D projects

A unified approach using Discounted Cash Flow, Decision Trees, and Real Options.

Risk-Adjusted valuation of R&D projects
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THE INNOVATOR'S ATTITUDE

Volume 1 · Issue 5 · July 2022

THE INNOVATOR'S ATTITUDE
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On avoiding expensive innovation mistakes

A conversation with Ula Ojiaku of the Agile Innovation Leaders podcast.

On avoiding expensive innovation mistakes
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O Fortuna!

Cue the music.

Bruno Unfiltered
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Enduring engagement

Reject the illusion of quick success.

Enduring engagement
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On leading innovation

A conversation with Zoë Routh of The Zoë Routh Leadership Podcast.

On leading innovation