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On weaving traces into models.

Bruno Pešec
Bruno Pešec
2 min read

Our knowledge of the world is temporal, brittle, and incomplete. The upside is that we are always discovering something new and exciting.

And as we learn, we start forming and collecting various models—simplifications, rules, shortcuts—that serve us throughout the life.

"All models are wrong, but some are useful" is a great aphorism by George Box.

In other words: (i) tend to your models by questioning and updating them regularly, and (ii) don't confuse the model for reality by recalling the context it was formed in.

Upcoming growth opportunities with Bruno:

August 12th: Does culture really eat strategy for breakfast? And other musings with Cris Beswick and Bruno Pešec.

August 18th: Corporate innovation webinar series by Bruno Pešec: How to design a powerful innovation portfolio.

Three latest posts:

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Bruno Unfiltered is a weekly newsletter bringing you Bruno's latest thoughts on contemporary topics in his signature style. No one and nothing is spared.


Bruno Pešec

I help business leaders innovate profitably at scale.


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