THE INNOVATOR'S ATTITUDE

A monthly newsletter with the objective of helping leaders innovate profitably by providing them with best practices, models, and different perspectives.

On Decision Making under Uncertainty

Process of innovation is about making a number of decisions without sufficient data nor insight. In other words, we are swimming through an ocean of uncertainty almost all the way throughout the process.

The craft of innovation practice is in navigating uncertainty. Here are some thoughts on how to do so at the beginning, throughout, and at the end of any innovation initiative