THE INNOVATOR'S ATTITUDE

A monthly newsletter with the objective of helping leaders innovate profitably by providing them with best practices, models, and different perspectives.

On Types of Innovation and Ambition

Core, adjacent, transformational, radical, disruptive, incremental, continuous, product, process, business model... There are numerous ways to slice and dice innovation, put it in different bins, and assume a variant of perspectives.

I worked with a corporate innovation team that struggled greatly to measure the impact of their work. They wanted to define KPIs and targets for themselves, partially because the organisation pressured them to do so.