THE INNOVATOR'S ATTITUDE

Volume 1 · Issue 10 · December 2022

1 Dec 2022 — 3 min read

A monthly newsletter with the objective of helping leaders innovate profitably by providing them with best practices, models, and different perspectives.

On Paying Attention

The best ideas are spotted; observed; recognised. They are not engineered or machined in some artificial idea lab where people are forced to come up with the “future.”

Granularity matters

Understanding the level of detail we are dealing with—be it a strategic decision, innovative idea, or a promising opportunity—is critical for choosing and aligning on the right stance and approach to the matter at hand. Bruno Unfiltered is a weekly newsletter bringing you Bruno's latest thoughts