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Resist the temptation

The delight of relentless focus.

Bruno Pešec
Bruno Pešec
Resist the temptation

We will always have more ideas than time, money, resources, and people. That's why it is vital to focus on the select few, and give them our full attention. We will either develop them further, or discover they are not as attractive as we have thought at first. Both are welcome outcomes since they allow us to make an informed decision about further commitments.

InnovationEntrepreneurshipLeadership

Bruno Pešec

€1B in new revenue. €28B in new markets. One focus: profitable innovation.

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