Skip to content

Product versus project madness

Focus on the right things.

Bruno Pešec
Bruno Pešec
1 min read
Product versus project madness

Everybody likes a good us versus them story. Well, the ongoing narrative that "product" thinking is better in every way from "project" thinking isn't one of them.

There is no doubt that it was borne out of frustration, but that was related to a specific set of practices and methods. These change and evolve over time.

You need to manage both your product and projects, and you can suck at both. Or you can excel. It has nothing to do with eliminating one of them, and all with your management and leadership skills.

Leadership

Bruno Pešec

I help business leaders innovate profitably at scale.

Comments


Related Posts

Members Public

On leading with clarity and discipline

A conversation with Elo Oghenevwede Splendour of the Elsplend Realities podcast.

On leading with clarity and discipline
Members Public

Straight ahead

On navigating the unknown.

Bruno Unfiltered
Members Public

Improving reflexivity through embodied action inquiry

Mindsets of transformation in action research.

Improving reflexivity through embodied action inquiry