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From student to entrepreneur

Critical things to focus on.

Bruno Pešec
Bruno Pešec
2 min read
From student to entrepreneur

I've been recently asked to provide advice to post-grad students looking to become entrepreneurs. Here is what I offered:

Test your idea as quickly and as cheaply as possible. Be relentless in understanding your customer, their habits, wants, and needs. Study their decision-making and purchasing process. Obsess over providing meaningful value to them, and then build a business around it.

If you are in a similar situation, then you might find the following useful:

From idea to business
Do you have an idea, but don’t know where to start? Begin by delving into this interview.
Step-by-step guide for designing Lean Experiments
Designing sound experiments is critical to creating valid and reusable knowledge. This guide will help you achieve that.
Lean Startup in a nutshell
Lean Startup, a methodology for developing businesses and products, in 56 minutes.
Entrepreneurship

Bruno Pešec

I help business leaders innovate profitably at scale.

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