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Creativity isn't enough

Some food for thought.

Bruno Pešec
Bruno Pešec
Creativity isn't enough

Innovation demands questioning the status quo. Anyone with a sliver of corporate experience knows that questions aren't always welcomed. Answers sometimes even less so. And that is saying it gently.

But answering questions to lower risk and develop the idea into a valuable product, service, or business is part of the innovators' job. Hence why tenacity and gumption are valuable traits when considering your innovation lead.

InnovationLeadership

Bruno Pešec

€1B in new revenue. €28B in new markets. One focus: profitable innovation.

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