Skip to content

Why should we measure our innovation performance at all?

To understand the return on your investment.

Bruno Pešec
Bruno Pešec
Why should we measure our innovation performance at all?

From a recent call:

Executive: "Why should we measure our innovation performance at all?"
Bruno: "To understand how much dollars you are getting back for every dollar you have invested."
Executive: "Huh. That sounds fair."
Bruno: "Right. Let's get to it."

The larger your organisation is, the more it will benefit from an innovation accounting system.

InnovationMetrics

Bruno Pešec

I help business leaders innovate profitably at scale.

Comments


Related Posts

Members Public

Pyrite badges

Fool's gold.

Bruno Unfiltered
Members Public

On sizing an innovation portfolio

Alas, size does matter.

On sizing an innovation portfolio
Members Public

Bipunctual experiments

Not just for fun and giggles.

Bruno Unfiltered