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Traction before scaling

Don't confuse the two.

Bruno Pešec
Bruno Pešec
Traction before scaling

Traction is the signal that cuts through the noise; the proof that you have something worth building.

Scaling should follow traction; not the other way around. To scale before you have traction is to risk losing your business.

InnovationEntrepreneurship

Bruno Pešec

I help business leaders innovate profitably at scale.

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