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Quickstart: Innovation strategy

Practical guidance for busy professionals.

Bruno Pešec
Bruno Pešec
1 min read
Quickstart: Innovation strategy

Aligning innovation efforts throughout and with the organisation is paramount to prevent excessive waste and ensure attractive returns.

Having a clear innovation strategy is one way to achieve so.

Here is how to start right now:

  1. Read "The elusive innovation strategy" to determine if you need an innovation strategy at all or if you'd be better off focusing on specifying innovation targets instead.
  2. Next answer the questions outlined in the "How to develop an innovation strategy" and document them on three pages: first page for ambition, targets, rationale, second for innovation posteriorities, and third for innovation prirorities.
  3. Then read "How to introduce an innovation strategy into your company" to prepare for implementing your innovation strategy.

Doing the above will resource you enough to run your first innovation strategy workshop. Remember—it is an iterative process!

QuickstartInnovationStrategy

Bruno Pešec

€1B in new revenue. €28B in new markets. One focus: profitable innovation at scale.

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