Skip to content

On managing innovation, generative AI, and pharma industry

A conversation with Dr. Andree Bates of the AI For Pharma Growth podcast.

Bruno Pešec
Bruno Pešec
1 min read
On managing innovation, generative AI, and pharma industry

I've recently had a great conversation with Dr. Andree Bates of the AI For Pharma Growth, discussing innovation, AI, and pharma industry:

They explore the distinction between doing and managing innovation, emphasising the pitfalls to avoid. Bruno highlights the significance of investing wisely, steering clear of ideas with limited market potential. Overcoming executive fear of innovation and understanding market scale are crucial.

They discuss the importance of creating a budget for innovative ideas, releasing funding incrementally, and combining data with human intuition for decision-making. The role of AI is considered, along with risks tied to innovation implementation and metrics for measuring success. They also examine successful business models in pharma, alongside a practical guide to lean experimentation.

You can listen to the episode here or by using the player below:

PodcastInnovationStrategy

Bruno Pešec

I help business leaders innovate profitably at scale.

Comments


Related Posts

Members Public

Contested territory

Sails ahoy!

Bruno Unfiltered
Members Public

The Innovator's Handbook 2024

Download your copy for free.

The Innovator's Handbook 2024
Members Public

The Puzzle Episode 13

How to turn a stagnating project around?

The Puzzle Episode 1