Reject fearmongering

Using fear as "motivation" is nothing but a short-term band-aid.

It erodes your credibility and wastes your people.

How many times can you cry wolf before people start ignoring you?

Upcoming growth opportunities with Bruno

November 28: Innovation Management Masterclass London

I will address critical elements of innovation strategy, fundamentals of innovation portfolio design, select measures for innovation performance at different organisational levels, and specific implementation challenges. Learn more here:

Innovation Management Masterclass London 2022
Corporate innovation shouldn’t be a money sink—it should create the organisation’s future!

Three latest posts

Introducing the Corporate Innovation FAQ
Another free resource for corporate innovators.
How to select the right innovation framework for you?
A deep answer to a seemingly simple question.
Trust your gut
This is no voodoo.

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