Are you different?

When speaking with clients I often hear how they perceive themselves to be very different from other companies in the market; even their direct competitors.

The truth is that there are more similarities than differences, and that a fair number of issues do have a shared root cause.

A humble leader is able to learn from everybody and anybody.

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August 19: Three keys for profitable innovation

Corporate innovation doesn't have to be a gamble. Join me in this free webinar, where I'll show you three critical elements for any profitable innovation system. Register here.

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Bruno Unfiltered is a weekly newsletter bringing you Bruno's latest thoughts on contemporary topics in his signature style. No one and nothing is spared.