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# Three business facts
- URL: https://www.pesec.no/three-business-facts/
- Published: 2025-06-19T07:00:34.000Z
- Updated: 2025-06-19T07:00:34.000Z
- Description: Own your success.
- Author: Bruno Pešec
- Tags: Innovation, Strategy, Leadership

Fact 1: Companies that meet changing customer demands increase their market share.

Fact 2: Improvement and incremental innovation account for 1/4 of business outcomes and 1/3 of product outcomes.

Fact 3: Market loss is primarily due to organisation's own business politics and processes.

What shall you do with these facts?