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# The innovation paradox
- URL: https://www.pesec.no/the-innovation-paradox/
- Published: 2024-03-26T08:00:50.000Z
- Updated: 2024-03-26T08:00:49.000Z
- Description: On impossibility.
- Author: Bruno Pešec
- Tags: Newsletter, Bruno Unfiltered, Innovation

Innovations that shape the business invent possible from possible.

Innovations that shape the world invent impossible from possible.

## Upcoming growth opportunities with Bruno

### April 3: Corporate Innovation Roundtable

Space to discuss specific best practices and challenges with innovating in large enterprises. [Chatham House Rule](https://www.chathamhouse.org/about-us/chatham-house-rule?ref=pesec.no). Registration is free, but limited to eight seats. [Sign-up here](https://link.pbsc.no/innovationroundtable?ref=pesec.no).

## Three latest posts

[Experimentation mattersIt’s a great way to reduce uncertainty!![](https://storage.ghost.io/c/72/d5/72d522ba-f2e5-4415-a19c-d8f567c36347/content/images/size/w256h256/2020/04/BP-1000-1.png)Bruno PešecBruno Pešec![](https://storage.ghost.io/c/72/d5/72d522ba-f2e5-4415-a19c-d8f567c36347/content/images/size/w1200/2024/03/Experimentation-matters.jpg)](https://www.pesec.no/experimentation-matters/)

[The Puzzle Episode 16Is every invention an innovation?![](https://storage.ghost.io/c/72/d5/72d522ba-f2e5-4415-a19c-d8f567c36347/content/images/size/w256h256/2020/04/BP-1000-1.png)Bruno PešecBruno Pešec![](https://storage.ghost.io/c/72/d5/72d522ba-f2e5-4415-a19c-d8f567c36347/content/images/size/w1200/2024/03/the_puzzle_episode_016.jpg)](https://www.pesec.no/the-puzzle-episode-16/)

[BrittlenessHere be sharp edges.![](https://storage.ghost.io/c/72/d5/72d522ba-f2e5-4415-a19c-d8f567c36347/content/images/size/w256h256/2020/04/BP-1000-1.png)Bruno PešecBruno Pešec![](https://storage.ghost.io/c/72/d5/72d522ba-f2e5-4415-a19c-d8f567c36347/content/images/size/w1200/2024/03/Bruno-Unfiltered--6-.png)](https://www.pesec.no/brittleness/)

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*Bruno Unfiltered is a weekly newsletter bringing you Bruno's latest thoughts on contemporary topics in his signature style. No one and nothing is spared.*