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# Reject fearmongering
- URL: https://www.pesec.no/reject-fearmongering/
- Published: 2022-11-01T08:00:22.000Z
- Updated: 2022-11-01T08:00:21.000Z
- Description: On burning platform fallacy.
- Author: Bruno Pešec
- Tags: Newsletter, Bruno Unfiltered, Leadership

Using fear as "motivation" is nothing but a short-term band-aid. 

It erodes your credibility and wastes your people. 

How many times can you cry wolf before people start ignoring you?

## Upcoming growth opportunities with Bruno

### November 28: Innovation Management Masterclass London

I will address critical elements of innovation strategy, fundamentals of innovation portfolio design, select measures for innovation performance at different organisational levels, and specific implementation challenges. Learn more [here](https://www.pesec.no/innovation-management-masterclass-2022-london/):

[Innovation Management Masterclass London 2022Corporate innovation shouldn’t be a money sink—it should create the organisation’s future!![](https://storage.ghost.io/c/72/d5/72d522ba-f2e5-4415-a19c-d8f567c36347/content/images/size/w256h256/2020/04/BP-1000-1.png)Bruno PešecBruno Pešec![](https://storage.ghost.io/c/72/d5/72d522ba-f2e5-4415-a19c-d8f567c36347/content/images/2022/09/Innovation_Management_Masterclass_London_2022.jpg)](https://www.pesec.no/innovation-management-masterclass-2022-london/)

## Three latest posts

[Introducing the Corporate Innovation FAQAnother free resource for corporate innovators.![](https://storage.ghost.io/c/72/d5/72d522ba-f2e5-4415-a19c-d8f567c36347/content/images/size/w256h256/2020/04/BP-1000-1.png)Bruno PešecBruno Pešec![](https://storage.ghost.io/c/72/d5/72d522ba-f2e5-4415-a19c-d8f567c36347/content/images/2022/10/Introducing-the-Corporate-Innovation-FAQ.jpg)](https://www.pesec.no/introducing-the-corporate-innovation-faq/)

[How to select the right innovation framework for you?A deep answer to a seemingly simple question.![](https://storage.ghost.io/c/72/d5/72d522ba-f2e5-4415-a19c-d8f567c36347/content/images/size/w256h256/2020/04/BP-1000-1.png)Bruno PešecBruno Pešec![](https://storage.ghost.io/c/72/d5/72d522ba-f2e5-4415-a19c-d8f567c36347/content/images/2022/10/How-to-select-the-right-innovation-framework-for-you.jpg)](https://www.pesec.no/how-to-select-the-right-innovation-framework-for-you/)

[Trust your gutThis is no voodoo.![](https://storage.ghost.io/c/72/d5/72d522ba-f2e5-4415-a19c-d8f567c36347/content/images/size/w256h256/2020/04/BP-1000-1.png)Bruno PešecBruno Pešec![](https://storage.ghost.io/c/72/d5/72d522ba-f2e5-4415-a19c-d8f567c36347/content/images/2022/10/Bruno-Unfiltered--5-.png)](https://www.pesec.no/trust-your-gut/)

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*Bruno Unfiltered is a weekly newsletter bringing you Bruno's latest thoughts on contemporary topics in his signature style. No one and nothing is spared.*