On using data to take your company to the next level

In the interview Bruno Pešec Of Pesec Global On How To Leverage Data To Take Your Company To The Next Level with Ben Ari of the Authority Magazine I've discussed how to combine data with human intuition to make better strategic decisions.

Some of the topics include:

• sunk cost fallacy,
• hard decisions,
• traits of successful business leaders,
• data-driven decisions versus decision-driven data,
• how can leaders, executives, and managers benefit from data, and
• a five step roadmap towards augmented strategy.

You can read the full interview here: