On product innovation

I've sat down with Julie and Corey of BizQuik Podcast to discuss product innovation. Read on for episode summary:

Julie and Corey are joined by Norwegian business consultant, Bruno Pesec, to talk about making your business more efficient.  The first part of the show is spent by Julie and Corey talking about business efficiencies and why entrepreneurs are resistant to change.  Once Bruno joins, they talk about common problems with product innovation.  They cover the development process and why not having a perfect product is okay.  The three cover the importance of a feedback loop and performing an ROI on your products/services.  Bruno talks about understanding the numbers and finishes off the podcast by giving a few tips for innovators.  

You can listen to the episode here, or by using the player below: