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# On innovation and progress
- URL: https://www.pesec.no/on-innovation-and-progress/
- Published: 2026-08-13T05:00:55.000Z
- Updated: 2026-08-13T05:00:57.000Z
- Description: A conversation with Favour Etu of Growth Room podcast.
- Author: Bruno Pešec
- Tags: Podcast, Innovation, Strategy, Discipline, Personal

Favour Etu of Growth Room podcast asked what I would focus on, innovation-wise, if I had only five minutes. We spent a bit more time than that. Along the way we talked about:

- Why everyone is creative, including anyone who cooks with leftovers.
- Why good ideas need proximity. Want to help farmers? Stand in the field.
- Why corporate innovation takes five to seven years, and the tenacity that demands.
- What martial arts teaches about constructive conflict, and sparring with colleagues.
- Why fear of asking questions is understandable, and arrogance never is.

You can listen to the episode [here](https://podcasts.apple.com/us/podcast/86-what-if-you-had-5-minutes-the-message-that-could/id1853560881?i=1000778331220&ref=pesec.no) or using the player below: