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# A no-brainer
- URL: https://www.pesec.no/a-no-brainer/
- Published: 2025-02-25T08:00:47.000Z
- Updated: 2025-02-25T08:00:47.000Z
- Description: Know when to stop.
- Author: Bruno Pešec
- Tags: Newsletter, Bruno Unfiltered, Innovation, Experimentation, Knowing

Here is a useful heuristic for deciding if you should do one or more follow-up experiments: If the decision appears "obvious" from the data and insight collected thus far.

## Three latest posts

[Methodological pragmatismThree reasons.![](https://storage.ghost.io/c/72/d5/72d522ba-f2e5-4415-a19c-d8f567c36347/content/images/icon/BP-1000-1-75.png)Bruno PešecBruno Pešec![](https://storage.ghost.io/c/72/d5/72d522ba-f2e5-4415-a19c-d8f567c36347/content/images/thumbnail/Methodological-pragmatism.webp)](https://www.pesec.no/methodological-pragmatism/)

[Innovating ≠ Managing InnovationSimilar but different.![](https://storage.ghost.io/c/72/d5/72d522ba-f2e5-4415-a19c-d8f567c36347/content/images/icon/BP-1000-1-74.png)Bruno PešecBruno Pešec![](https://storage.ghost.io/c/72/d5/72d522ba-f2e5-4415-a19c-d8f567c36347/content/images/thumbnail/Innovating---Managing-Innovation.webp)](https://www.pesec.no/innovating-managing-innovation/)

[Blending caveatMix with care.![](https://storage.ghost.io/c/72/d5/72d522ba-f2e5-4415-a19c-d8f567c36347/content/images/icon/BP-1000-1-73.png)Bruno PešecBruno Pešec![](https://storage.ghost.io/c/72/d5/72d522ba-f2e5-4415-a19c-d8f567c36347/content/images/thumbnail/Bruno-Unfiltered--6--2.png)](https://www.pesec.no/blending-caveat/)

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*Bruno Unfiltered is a weekly newsletter bringing you Bruno's latest thoughts on contemporary topics in his signature style. No one and nothing is spared.*